| Julius Bär Group AG | |
|---|---|
| |
| Partner Information | |
| Based |  Zürich, Switzerland
|
| Founder | Julius Bär (1890)
|
| Announced | 12 September 2014[1] |
| Role | Global partner |
| Official Website | Julius Bär |
Julius Bär Group AG, alternatively known by the anglicised Julius Baer Group Ltd., is a Swiss private bank based in Zürich, Switzerland.[2] One of the largest financial groups in Switzerland, Julius Baer have interests in 20 countries, and have investments in a variety of markets.[2]
In terms of the ABB FIA Formula E Championship the Julius Baer group first announced that they would join the series as a global partner on the eve of the inaugural 2014 Beijing ePrix.[1] Various other deals were signed in subsequent seasons, extending the group's involvement with the series until 2020/21, with Julius Baer also becoming title sponsor of the 2018 Zürich E-Prix.[3]
Background[]
Formula E History[]
Julius Baer first became interested in the ABB FIA Formula E Championship in the build-up to the inaugural 2014/15 season, entering negotiations with Formula E Holdings to become a sponsor.[1] A deal between the two was subsequently announced on the eve of the 2014 Beijing ePrix, with Julius Baer becoming a "global partner" of the series until the end of the 2018/19 season.[1] This deal was subsequently extended to the 2020/21 season midway through the contract, with Julius Baer's logos appearing on barriers, cars and advertising hoardings at every single ePrix.[4]
The Swiss group would also become involved in negotiating the repeal of a 60 year-old Swiss ban on motor racing, working alongside FE Holdings and TAG Heuer.[5] The resulting repeal saw FE given permission to host their first race in Switzerland, with Julius Baer becoming title sponsors of the first ever Zürich E-Prix.[3] Julius Baer would also sign a multi-year deal to be title sponsors of the "Swiss E-Prix", after Zürich was dropped from the 2018/19 calendar.[6]
Products[]
Julius Baer only provide investment and sponsorship for the ABB FIA Formula E Championship, notably becoming title sponsor of the 2018 Zürich E-Prix during the 2017/18 season.[3]
References[]
Videos and Images:
References:
- ↑ 1.0 1.1 1.2 1.3 'Julius Baer joins Formula E as exclusive Global Partner', fiaformulae.com, (FIA Formula E, 12/09/2014), http://www.fiaformulae.com/en/news/2014/september/julius-baer-joins-formula-e-as-exclusive-global-partner.aspx, (Accessed 09/07/2015)
- ↑ 2.0 2.1 Cite error: Invalid
<ref>tag; no text was provided for refs namedJB - ↑ 3.0 3.1 3.2 'Julius Baer announced as title sponsor for Zurich E-Prix', fiaformulae.com, (FIA Formula E, 05/01/2018), http://www.fiaformulae.com/en/news/2018/january/julius-baer-announced-as-title-sponsor-for-zurich-e-prix/, (Accessed 05/01/2018)
- ↑ 'Julius Baer extends partnership with Formula E', fiaformulae.com, (FIA Formula E, 11/05/2017), https://www.fiaformulae.com/en/news/2017/may/julius-baer-extends-partnership-with-formula-e/, (Accessed 22/12/2018)
- ↑ Ariel Adams, 'TAG Heuer and Formula E Racing Help End 60-Year Auto Racing Ban in Switzerland', forbes.com, (Forbes Media LLC., 03/03/2015), https://www.forbes.com/sites/arieladams/2015/03/03/tag-heuer-watches-formula-e-racing-help-end-60-year-auto-racing-ban-in-switzerland/#7f27f2ef10b0, (Accessed 18/12/2018)
- ↑ 'Bern completes the calendar for Season 5 of Formula E', fiaformulae.com, (FIA Formula E, 12/10/2018), http://www.fiaformulae.com/en/news/2018/october/bern-completes-the-calendar-for-season-5-of-formula-e/, (Accessed 12/10/2018)
| FIA Formula E Partners |
|---|
| Institutional |
| Formula E Holdings • Fédération Internationale de l'Automobile • ABB |
| Founding |
| BMW • DHL • Michelin • Qualcomm • Renault • TAG Heuer |
| Other |
| Aggreko • Antofagasta Minerals • Google Cloud • Julius Bär • PIF • Sabic • Saudia • TATA Communications • Tattinger |
| Spark Technical Partners (Generation 3) |
| Spark Racing Technologies • Brembo • Dallara • Hankook • Hewland • Lucid Motors • Fortescue Zero |
| Spark Technical Partners (Generation 4) |
| Spark Racing Technologies • Brembo • Bridgestone • Dallara • Marelli • Podium AT |
| Former Partners |
| 1st Round • Allianz • Bosch • CNBC • Cooper Co. • Enel • Heineken • Hugo Boss • McLaren • Modis • Rimac Automobili • Umicore • voestalpine |